076 Jimmie Stone: The Zen of PR, Marketing, And Paying Attention

My guest today is Jimmie Stone, the Chief Creative Officer for New York & Latin America at Edelman, former adjunct professor at the Fashion Institute of Technology, and a Zen Buddhism practitioner.

He is a master storyteller and we had a fantastic conversation about a wide variety of subjects.

Overview of topics discussed:

• Discovering the "sun" that guides your path
• Finding the source of the river of your life
• Being self-aware vs. working in advertising
• The atomic unit of making an impact
• Practicing equanimity
• The importance of empathy and EQ in the modern world
• The power of living mindfully
• Being a vessel for creative ideas
• Discovering your career path
• Serving the public good through brand consciousness
• Discovering your organization's core beliefs
• Building intention into every area of your life
• The "compound effect" of your words and actions
• What does a Kalpa mean in Buddhism?

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